Having your own mobile app is all about customer engagement. According to eMarketer’s 2016 report, 81% of all UK mobile phones will be smartphones by the end of 2017. Then there are all those tablets… The average person wants everything they need to know or do right at their fingertips, wherever they are. Having a bespoke mobile app can enhance interaction with your customers and build your brand like almost nothing else.
If it’s done well. Multi-touch gestures, shaking, linking to GPS, camera, contacts and more, combine to make apps a more much more interactive and enjoyable experience than a responsive website. But making a success of your mobile phone app comes down to more than just the technical app development skills to create apps for iPhones and Android operating systems. The difference between a decent developer and an expert mobile app developer is the scoping process. We delve deep into your business and the kind of interaction you want your app users to have, to make sure you’re not overlooking opportunities to boost brand loyalty.
Keen to get listed on Google Play and Apple’s App Store? Call us today on 01223 606069 to quiz us on how soon we can get you there, or send an email with a brief overview of your ideal app to enquiries@pluralzone.co.uk.
I WANT AN APP!Have a question or would like to speak to our team? Call us: 01223 606069
From fitness apps to customer service apps, publicly listed to private staff-only solutions, we use the same agile development methodology. This means working in 4-week sprints to deliver you a working app for user acceptance testing at the end of each monthly development cycle. We write unit tests as part of development, with a gated check-in of code changes and overnight automated UI tests to verify mobile device compatibility. We’ll make any issues and amendments before the next iteration and give you any training that may be necessary – although a good mobile app should be totally intuitive. Once the final release is accepted, you’ll get ongoing support and updates. Our CRM system tracks errors automatically and you can readily log any issues that may arise.